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what Luc Boltanski and Eve Chiapello dubbed “the new spirit of capitalism” was put into effect, notably with the introduction of a new, more individualized approach to labor relations, supposedly geared toward greater involvement and autonomy for workers. We now know that these managerial practices, far from liberating workers, have enslaved them even more.
They find themselves exposed to the stress of individualized performance appraisal and burnout. “Autonomy” can involve bogus self-employment with no rights or benefits while remaining subject to the tyranny of the company’s deadlines, or even to algorithmic management surveillance.✏️ Need to read more about new spirit of capitalism I think, and the two people mentioned. followup
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